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The new year just started and boom, Instagram follows it with the newest update that will change how we see things on this platform.

After the previous announcement regarding the return of reverse chronological, algorithm-free feed, the Chief of Instagram Adam Mosseri, yesterday announced the testing of the new Feed layout and other changes.

Let’s find out what this update brings to the users!

Instagram Feeds

According to Adam Mosseri, the new updates brings not one but three different feeds. Each of these feeds will be showing you posts differently. As he states, it is important to him that people have a way to shape what is the best for them and to have more control over the Instagram experience.

Instagram Home Feed

  • Home feed will be just like the regular feed today. It will focus on finding out which things you find the most interesting and give suggestions based on your activity so you make the most of your time on Instagram.

Instagram Favorites

  • Favorites feed brings something a little bit different. It is a subset that will allow you to save accounts you want to watch over so you don’t miss their updates.

Instagram Following

  • On the other hand, Instagram Following feed would be a feed where you will chronologically see the post of accounts you already follow and their updates.

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Instagram community opinion

Based on what we can see, the Instagram community does not have pleasant comments regarding this update. From what we can see there are a lot of concerns regarding this update and how it will allow Instagram to access more data about you and your interests. On the other hand, creators and businesses are worried about how this will affect their engagements with the audience too, and of course, the monetization of the same.

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While some are worried, others believe that this will help their small business to reach an audience as the reverse chronological order changes.

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What’s next regarding Instagram Feed?

From what we can see, Instagram is trying to impose the same options available just like on Facebook, however, will that create an issue for everyone or not, we will see shortly! According to the Chief of Instagram, they expect the full experience to be available to all users in the first half of this year. So we guess, the time will show!

What do you think?

Let us know in the comments what do you think this new update will bring and how it might affect your business!

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